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Even so, Cyber Monday sales continued an upward trend, hitting $846 million in 2008 (up from $730 million in 2007), according to comScore numbers.

Here are some more important milestones in Cyber Monday history:Ģ006: CNN noted that limited supply of popular toys and gaming consoles were making online shopping on Cyber Monday more attractive to holiday shoppers.Ģ007: The Great Recession hit just after Cyber Monday – and hit consumers hard the following year.

Even in 2005, according to the initial NRF press release, online retailers were starting their Cyber Monday sales early. Since then, as noted above, the line between Black Friday and Cyber Monday has become blurred. And consumers were more than happy to shop from the comfort of their work desks instead of standing in line in the cold outside Walmart. In other words, online merchants wanted the money brick-and-mortar stores were making on Black Friday. In the 2005 press release that debuted the term “Cyber Monday,” the NRF credited faster internet connections at work and online retailers wanting to attract holiday shoppers as the impetus behind this new trend. The term “Cyber Monday” started getting used in 2005 by the National Retail Federation (NRF), which needed a name for the flurry of online sales that take place the Monday after Thanksgiving Day. Cyber Monday sales, however, can sometimes start on the Saturday following Black Friday and the sales often extend far past the single day too. Cyber Monday always takes place on the Monday after Thanksgiving. This year, Cyber Monday falls on Monday, November 28 in 2022. Read on for interesting facts about the day’s history and statistics on Cyber Monday shopping habits. Shoppers can wrap up their holiday shopping from the comfort of their couch, and they might find new deals in the process. However, today, Cyber Monday serves as somewhat of an online-only Black Friday extension.

This day was initially created as an online counterpoint to the brick-and-mortar-heavy Black Friday, giving online retailers a piece of the Thanksgiving weekend pie. Curious to know when Cyber Monday falls this year and where it got its start? We broke it all down here.Ĭyber Monday has been around for more than a decade.